Poppy Hopkins

Within my work, there are themes that align together, Greenwashing, sustainability and ethics. I explore and expose the effects of distorting and manipulating a message. I have reciprocated this exploration via different platforms such as type, video, photography and posters. I have tried to do this to show that communication and distortion can be portrayed in many different ways.

I can input my knowledge in areas that I have been working on of the past three years of uni such as sustainability and greenwashing, I would want to be able to bring this knowledge in to a workplace to help develop a company striving in a more ethical direction. Companies such as Oatly have been a part of my research through two essays and my dissertation, due to their strong approach in both their campaigns and packaging on ethics and sustainability. This is an example of a company that I would love to work with.

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